It’s 2:30 in the morning. While most of the world is still asleep, Dr. Abhishek Gilara is already awake, grounding himself in meditation, journaling thoughts, visualizing designs, and preparing for a day of disciplined leadership. For him, this is not just a routine; it’s a ritual that reflects his philosophy, inner clarity fuels outer success.
For many, running one successful business is a lifetime achievement. For Dr. Gilara, it’s about honoring a century-old legacy while creating something enduring for the future. As the visionary steward behind Rambhajo, a jewelry house with 105 years of heritage, and the founder of Rambhajo’s, a trailblazing wholesale jewelry manufacturing firm, he walks a rare path, where art meets analytics, spirit meets strategy, and legacy meets innovation.
Not a Startup Story, But a Soul Story
“My story didn’t begin in a garage or a dorm room,” he shares with a smile. “It began with a family legacy, a brand already loved by generations.”
But what he saw in that legacy was a dormant dream. While Rambhajo was rich in cultural heritage, its full artistic and emotional potential remained untapped.
“I didn’t want to just sell jewelry,” he reflects. “I wanted to tell stories through it. Jewelry that didn’t just adorn but inspired, healed, and honored something deeper.”
Thus began his mission, not to disrupt for disruption’s sake, but to preserve the soul of Rambhajo while reinventing it for the contemporary world. This meant overhauling design philosophies, streamlining operations, infusing purpose into every process, and above all, shifting the mindset of everyone involved.
He began exploring the roots of traditional Indian craftsmanship while simultaneously learning from global design movements. With deep research into spiritual symbols, cultural history, and customer psychology, he redefined what heritage jewelry could mean to the modern generation.
Leading with Devotion and Discipline
Dr. Gilara’s leadership philosophy is built on four pillars: Discipline, Devotion, Design, and Dharma. It’s a model that merges the ancient with the modern.
“My team doesn’t need motivational speeches. They need to witness discipline. They need to feel energy,” he says. “Leadership is not about instruction, it’s about vibration.”
Whether it’s joining design brainstorming sessions, visiting the factory floor, or bringing in global mentors like Tony Robbins and Rahul Jain to train his team, he believes in leading from the front.
This hands-on approach has created a culture where responsibility is shared, feedback is welcomed, and innovation is organic. “We don’t build a company,” he says, “we build creators.”
His day often begins with spiritual study and ends with team check-ins or mentoring sessions. He doesn’t just lead from a corner office, he’s present, proactive, and always evolving. This level of involvement has created strong emotional equity within the organization.
Evolving Tradition Without Losing Essence
Reviving a heritage brand always comes with a dilemma: how do you transform something beloved without compromising its soul?
“The real challenge was emotional,” Dr. Gilara explains. “People inside and outside the company had deep attachments. Change had to be evolutionary, not abrupt.”
The result? A seamless fusion of old and new. While the heart of Rambhajo remained centered on Indian craftsmanship, it now spoke a modern design language. And with Rambhajo’s, a bold new chapter began, focused on scalable manufacturing without compromising soul.
From manual craftsmanship to partial automation, from traditional showrooms to experiential ones, and from instinct-driven design to customer-feedback-informed creation, Dr. Gilara’s leadership transformed the entire ecosystem.
The physical spaces also changed, showrooms now included digital interaction zones, immersive storytelling sections, and bridal lounges. Every touchpoint with the customer became part of an emotional and spiritual experience.
The Defining Moment
Every iconic journey has a turning point. For Dr. Gilara, it came with the launch of Rambhajo’s artistic bridal collection.
“It was deeply symbolic, rooted in mythology, designed with emotion, and blessed with spiritual resonance,” he says.
The reaction was seismic. Customers found themselves emotionally moved. Industry peers were inspired. Awards followed, and soon, media buzz turned into loyal patronage.
It wasn’t long before Rambhajos was launched, enabling them to manufacture their own creations, scale up for retail partners, and ensure every piece met their exacting standards.
“Having control over both design and manufacturing allowed us to truly innovate,” he adds. “It was like breathing life into our dreams.”
A Business Backed by Soul and Stats
The numbers tell a compelling story:
- 20x growth in Rambhajo’s flagship bridal category
- 5x increase in Rambhajo’s wholesale client base
- From 1 showroom to a vision for 300+ showrooms across India
- 40% improvement in production efficiency through semi-automation
- Over 95% customer satisfaction rate
But for Dr. Gilara, these metrics are secondary. “They’re not the goal,” he says. “They’re the outcome of love, labor, and alignment.”
Beyond numbers, there’s deep community impact. Local employment has risen, artisan communities have been uplifted, and training programs have empowered many first-time workers to become skilled professionals.
Building a People-First Culture
When asked about his proudest achievement, his answer is immediate: “My people.”
He talks about artisans who evolved into artists. Assistants who now lead teams. Designers who discovered their voice. And apprentices who now mentor others.
“Businesses don’t scale through products, they scale through people,” he asserts.
Every team member at Rambhajo and Advit is seen as a creator, not just a contributor. Weekly learning circles, internal mentorship programs, and sessions by external thought leaders are core to the company culture.
And the HR model? It’s not just about job descriptions, it’s about personal transformation. “We don’t just ask, ‘What can you do?’ We ask, ‘Who can you become?’”
The company even runs a “Creators Lab,” a monthly innovation hub where team members present new ideas, collaborate cross-functionally, and receive recognition for bold thinking.
Products That Speak to the Soul
Rambhajo’s product line includes:
- Artistic bridal jewelry with symbolic storytelling
- Temple and heirloom jewelry
- Customized heirloom-inspired modern collections
Each piece is designed to evoke, not just impress. From motifs based on Indian goddesses to pieces inspired by ancient rituals, the brand ensures every creation is steeped in spiritual significance.
Meanwhile, Rambhajo’s powers the backend with:
- High-quality, scalable production
- B2B services to major Indian retailers
- Custom design support for partners
It’s a powerful synergy, where emotion meets efficiency.
Embracing Technology with Purpose
Tech is not just a tool for efficiency, it’s a medium for storytelling.
Here’s how they integrate it:
- 3D visualization tools for custom pieces
- Augmented reality previews
- Virtual bridal consultations
- AI-driven inventory management
- CRM systems track customer emotions, not just data
“Tech doesn’t replace human touch,” Dr. Gilara says. “It amplifies it.”
This digital-first approach has made it possible for customers to preview, personalize, and participate in their jewelry journey, no matter where they are.
Rambhajo’s mobile app now allows customers to store their favorite designs, receive spiritual insights on chosen motifs, and book consultations with ease.
Listening, Then Launching
Rather than following trends, the team listens deeply through direct customer feedback, bridal forums, and market insights.
The “Sampoorna Bridal Series” is a case in point. Inspired by divine feminine energy, each collection honored a different goddess, with distinct moods, motifs, and meanings.
What made it a blockbuster success?
- Symbolic storytelling
- Impeccable craftsmanship
- Digital-first campaign targeting millennial brides
“The modern bride wants meaning,” Dr. Gilara observes. “She wants to wear her identity, her values, her journey. We give her that.”
The launch also included AR-enhanced storytelling videos, influencer partnerships, and immersive showroom installations.
Strategic Risk, Spiritual Centering
In an industry known for volatility, how does he manage risk?
“By being deeply analytical and deeply centered,” he says.
His risk mitigation playbook includes:
- Micro-market testing before large-scale launches
- Maintaining strong cash reserves
- Partnering with stable suppliers
- Trusting intuition, backed by data
Daily spiritual practice helps him stay balanced, focused, and fearless. “When you operate from peace, you make clearer decisions,” he says.
Even in times of uncertainty, his teams have remained grounded, thanks to a leadership style that values transparency, empathy, and resilience.
Rooted Yet Rising
Despite global recognition, Dr. Gilara remains strikingly humble. “This isn’t about personal fame,” he says. “It’s about service. To our heritage. To our teams. To the stories we tell through our jewelry.”
His long-term vision? To create a global design house that not only sells but spiritually uplifts. A brand that future generations can inherit, not just as a business, but as a blessing.
And he’s laying the foundation through brand collaborations, cultural education programs, and design partnerships with international fashion houses.
Final Word: Beyond Business
Dr. Abhishek Gilara is more than a business leader. He’s a cultural custodian. A design philosopher. A spiritual entrepreneur.
He’s not just building a brand, he’s building a bridge between legacy and modernity, craftsmanship and innovation, material and spiritual. In a world chasing speed, he’s showing the power of purpose.
In an industry chasing sparkle, he’s bringing back soul. And in doing so, he’s not just crafting jewelry, he’s crafting a future that’s luminous, lasting, and deeply human.
